WALNUT, Calif.--(BUSINESS WIRE)--June 22, 2005--To meet the growing demand for voice over IP (VoIP) services like Skype and the ease of wireless device access, Mobile Action today introduced Handset Manager MA-720, a new version and a new design for its Bluetooth data suite to link your cellular handset to your PC. The MA-720 offers superior device access with faster data transfer capability than previous versions and provides a single platform for all Bluetooth-enabled Mobile Action Handset Manager models.

Mobile Action is one of few developers with the capability to develop a Bluetooth communication protocol stack driver for cellular applications, so the transmission capability of MA-720 is not only better than Mobile Action's previous MA-700 version, but it is better than most mobile phone manufacturers' integrated Bluetooth capability. For example, the MA-720 has been tested to deliver 10-percent faster data transfer rates on Motorola cellular handsets.

The new Handset Manager MA-720 supports any PC's Bluetooth HIDs (Human Input Devices), such as a Bluetooth keyboard and a Bluetooth mouse. To meet the needs of VoIP users, the MA-720 also supports wireless applications and devices such as MSN Messenger or Skype and Bluetooth headsets. In addition, the MA-720 dongle's driver supports Microsoft Windows XP Service Pack 2 providing more options for users.

"The MA-720 is simply faster and more convenient for users," says Fitzwilliam Yang, the brand manager of Mobile Action. "With the recently release of our Handset Manager version 9 which includes new features like an MP3 Clipper and Video Composer, users can use MA-720 Bluetooth connection for even greater wireless convenience."

The MA-720 is now packaged as an ivory white Bluetooth dongle to replace the previous dark blue design, with accompanying software that matches the cellular handset. The price for Handset Manager MA-720 remains unchanged at $54.95 (U.S.).

Handset Manager version 9.0 supports 20 languages and more than 80 GSM, CDMA and 3G phone models. The MA-720 Bluetooth Data Suite now supports more than 60 phone models. Users can visit Mobile Action's worldwide web site, www.mobileaction.com, to check the latest supported phone models and download the latest software versions. Mobile Action will continue to develop new USB, infrared, and Bluetooth drivers for Handset Manager to support more phone models.

About Mobile Action

Mobile Action is the leading developer of mobile management software for the North American, European, Middle Eastern, Asia/Pacific markets. Handset Manager, Mobile Action's trademarked mobile management software, links cellular phones with PCs and allows users to store and edit files, phone book information, appointments, ring tones, images, and more. Handset Manager supports more than 500 popular GSM and CDMA mobile phone models from well-known mobile manufacturers, including Nokia, Motorola, Sony Ericsson, Siemens, Sharp, Panasonic, Nextel, Alltel, Sagem, SAMSUNG, LG, Kyocera, Sanyo, Audiovox, Sharp, etc.

For more information, see Mobile Action at www.mobileaction.com.